Tag Archives: shopping

BOON Spotlight provides private and personalized shopping @ CES 2021



BOON Spotlight AI shoppingAt CES 2021, Todd Cochrane sits down to talk to Dylan Grey, founder of BOON, an award-winning startup from the UK that is revolutionizing online shopping with psychological research and AI technology.

The company has built the technology to create a personalized shopping experience using a unique combination of psychology and AI. The startup works with online retailers to deliver engaging experiences and increase their conversion rates, while also guaranteeing complete data control and privacy to the user.

BOON Spotlight leads consumers through a set of fun, image-based questions that use filtering and a psychology-backed AI to give meaningful product recommendations. The service uses groundbreaking AI and powerful filtering to shortlist the best products for each shopper, helping them discover their next purchase. BOON’s technology can be used as a personal shopping assistant or a gift finder. Shoppers can instantly replace any of their recommendations to curate a list of top picks. BOON’s AI continuously learns and improves from feedback like this, so each subsequent shopper gets a better experience and better recommendations.

The majority of consumers say they want better control of their data, but that can be a challenge for conventional tracking-based product recommendation technology. One of the benefits of BOON’s technology is that every consumer controls what data they provide and remains anonymous throughout. They took a new approach when designing their AI, building with privacy-in-mind from the ground up. Through the survey questions, users control what data they provide, and all responses are forgotten as soon as the window is closed – no cookies to track you for months on end.

Research shows that BOON’s technology will increase conversions by up to 85%. BOON has found that consumers love the experience: 96% participants complete all the questions once they start, they are up to 85% more likely to checkout, and they have a 35% larger basket size.

Improve your customers’ experience now by connecting with BOON via their website.

Interview by Todd Cochrane of Geek News Central.

Sponsored by:
Get $5 to protect your credit card information online with Privacy.
Amazon Prime gives you more than just free shipping. Get free music, TV shows, movies, videogames and more.
The most flexible tools for podcasting. Get a 30 day free trial of storage and statistics.


fash\on turns your closet on with a digital closet system @ CES 2021



fash\on digital closet systemJong-Hyun Ko is the founder of fash\on, a Korean company that has developed a Digital Closet tool to make fashion clothing shopping fast and efficient. It’s a brand new company debuting its product at CES for the first time.

The fash\on Digital Closet is designed for the customer who wants fast fashion products and regularly updates their wardrobe with the latest styles. fash\on aims to remove the obstacles that currently make both online and off-line clothing shopping slow and tedious, by separating how customers get product information from their purchasing behavior. In the case of clothing shopping, fash\on believes there’s too much information for shoppers, who can spend nearly an hour trying to find just what they’re looking for as they sort through product descriptions. Their smart Digital Closet solution aims to take the guesswork and the extra time out of the clothing shopping experience.

Company surveys show that people wear 10-20 sets of clothing per season, so what they really want, Jong-Hyun believes, is to buy clothes in their style to mix and match what they already have in their closet. Therefore, the best way to get good fashion recommendations and purchase options are to show clothing stores what’s actually in your closet.

fash\on is a digital tool that does just that, making your closet “smart” and channeling your personal styling into a subscription service. With the tag line, “Turn your Closet On”, the device and companion app help you get personalized and fast styling service, allowing you to shop online or off at your favorite retailers. You register your size with your favorite shops, then take photos of your current clothing collection, and add them to the app to find complementary clothing by color or style at your favorite clothing stores quickly and easily.

To learn more, visit the company’s website.

Interview by Christopher Jordan of The Talking Sound.

Sponsored by:
Get $5 to protect your credit card information online with Privacy.
Amazon Prime gives you more than just free shipping. Get free music, TV shows, movies, videogames and more.
The most flexible tools for podcasting. Get a 30 day free trial of storage and statistics.


Savvy: Cure for the Shopping Hangover



Simple. Effective.

You take a picture of your receipt, and if that item goes on sale you get an alert – so you can claim the better price with the retailer.

In 2010, over $20 Billion in price adjustments were left unclaimed – and retailers everywhere thank you for your inattention.  Savvy (an app for iPhone or Android) gives you a way to recover money on your purchases, by letting you know that a price change has occurred and allowing you to claim that better price.  Over 200 retailers are in the program.

Interview by Courtney Wallin of SDRNews for the TechPodcast Network.

 

 

[cessponsor]